Starting an online business can seem overwhelming, especially with so many business models and tools available. However, success comes from simplicity and focus. By following the PROFITS formula, you can launch a profitable online business step-by-step.
Let’s break down what
PROFITS stands for and how each letter represents a key action to grow your business.
Step 1: P – Pick a Profitable Market
The first step to starting your internet business is choosing a profitable market. You want to target a niche where people are eager to spend money on solutions to their problems.
How to choose your market:
- Explore top marketplaces like Amazon or ClickBank to see what products are already selling well.
- Use keyword tools like Google Keyword Planner to check search volume and identify niches with high demand.
- Check article directories like EzineArticles to see what topics are popular and engaging audiences.
By focusing on a market with proven buyers, you increase your chances of success right from the start.
Step 2: R – Resources and Tools Setup
Once you’ve identified your niche, you’ll need the right resources and tools to build your online business foundation. Without the right infrastructure, it’s impossible to scale effectively.
Here’s what you need:
- A domain name (register it via services like NameCheap).
- Website hosting (reliable providers like D9 Hosting are a good choice).
- An autoresponder (use tools like Aweber to automate your email marketing).
These tools will ensure that your online business is structured to support long-term growth and scalability.
Step 3: O – Offer Selection
The next step is to select the right offer to promote. Whether it’s your own product or an affiliate offer, it’s crucial to choose something that aligns with your market’s needs.
Tips for finding the right offer:
- Browse affiliate networks like ClickBank to find products that are already selling well.
- Test the product yourself before promoting it to ensure it delivers on its promises.
- Choose an offer that fits the needs of your audience, providing real solutions to their problems.
By selecting a product that’s relevant and valuable to your audience, you’ll build trust and increase your chances of converting leads into buyers.
Step 4: F – Formulate a Lead Magnet (eCourse)
To attract potential customers, you need a lead magnet that provides value upfront. A great way to do this is by creating a mini eCourse related to your niche, which will act as a gateway to your offer.
For example:
- If you’re promoting a copywriting course, create a free email series on how to write compelling sales copy.
- If you’re selling a weight loss guide, offer a free 7-day meal plan as part of your eCourse.
Make sure your eCourse offers useful but incomplete information, leaving your
audience wanting more and guiding them to your paid product for the full solution.
Step 5: I – Implement a Squeeze Page
A squeeze page is a simple, focused page designed to capture your visitors’ contact information in exchange for access to your lead magnet. It’s an essential tool for growing your email list and nurturing potential customers.
A high-converting squeeze page should include:
- A strong headline that highlights the main benefit of your free offer.
- Bullet points detailing additional benefits and value.
- A clear call to action asking visitors to enter their email address.
Remember to include social proof, such as testimonials or results, to build trust and credibility.
Step 6: T – Traffic Generation
Your business won’t grow unless people are seeing your offers, which makes traffic generation a critical component of success. You need to drive targeted traffic to your squeeze page using a mix of organic and paid methods.
Here’s how to drive traffic:
- SEO and Content Marketing: Create and share valuable, search-optimized content on your blog.
- Guest Blogging: Partner with blogs in your niche to gain exposure to new audiences.
- Social Media: Promote your content and offers on LinkedIn, Facebook, and other platforms where your audience spends time.
- Forums and Groups: Engage in niche-specific online communities to offer value and attract traffic to your squeeze page.
Generating high-quality traffic is the key to building a list of engaged leads who are more likely to convert into customers.
Step 7: S – Scale with Autoresponders
Once you have a steady stream of traffic and leads, you can focus on scaling your business. This involves expanding your autoresponder series to nurture leads over a longer period.
You can add educational content, additional product recommendations, and value-packed messages to keep your audience engaged and interested. Over time, this allows you to generate passive income while building strong relationships with your audience.
Final Thoughts
By following the PROFITS formula—Pick a profitable market, set up your Resources, choose the right Offer, Formulate a lead magnet, Implement a squeeze page, drive Traffic, and Scale with autoresponders—you’re setting your internet business up for long-term success.
This approach simplifies the process and ensures that you focus on what truly matters: finding the right audience, offering them value, and driving consistent traffic to your business.
Want to learn more about building a profitable online business?
Visit my website, Barznji Publishing, for more resources, strategies, and tools to help you succeed in your online marketing journey.
Kindest,
Hussein Albarznji
Entrepreneur I Online Business Development
https://barznji-publishing.com
https://husseinonmarketing.com
P.S. If you are looking for a complete Done-For-You (DFY) product, which means you’ll be able to start generating income from the internet over and over again, then I highly recommend you check out “Product Licensing Formula” by my friend Nick James.
